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99% The ROI formula: a great closing tool[LiveLink]

    Summary: Imaging systems are sold to departmental managers and executives who own the business process. What happens when I do all that work and the prospect buys from someone else? executive summary-an overview of the main points of your proposal emphasizing the strong features of the technology (what it can do for the prospect) and how it will benefit the prospect;. benefits of proposed system-a...
95% CostJust_VARSuccess[LiveLink]
    Summary: Cost justification. With trust established, cost justification can be the complete story and the closing tool for the sale. Supplies can be examined for cost savings. I do the cost analysis for them and become the instigator for the entire process. You can do the entire process on every sale.
95% Initiating the new imaging sales rep[LiveLink]
    Summary: Initiating the new imaging sales rep. But imaging systems need not be complex. Document imaging sales success comes from "beating the bushes" and introducing the benefits of the imaging system to the uninformed. Teach document imaging sales professionals to identify and qualify the imaging solution prospect. Start with an introductory piece on the new document imaging system.
93% The biggest mistake for VARs (and VAR salespe...[LiveLink]
    Summary: The existing sales staff can sell imaging and just call in the specialist for doing the deal. It is true that your existing sales staff has many good clients that might be good imaging prospects. They do not have the ability to qualify good imaging prospects, so they end up calling out the new imaging specialist on every deal. Many of those deals are not imaging prospects at all. Build a strong,...
92% Electronic imaging and the next millennium[LiveLink]
    Summary: Corporate memory: Information is the main asset of every corporation. All corporate information must be controlled and managed. I have seen imaging solutions demonstrated and sold in less than 30 days. They purchased the system in less than 30 days. * A temporary personnel agency purchased a system in less than 30 days.
91% Why document management companies cannot sel...[LiveLink]
    Summary: companies cannot sell electronic imaging. electronic imaging. Document management tools and electronic imaging are two very different products. "Now we are the standard imaging technology for the bank," the vendor says. But because the IT department is now doing the selling, the vendor waits.
91% Imaging software providers and resellers[LiveLink]
    Summary: Imaging software providers and resellers. By Lynne Leahy M any imaging software providers for the last 10 years have scratched around within the confines of the imaging business arena to seek partners and VARs to resell their imaging software. Who is that line-of-business VAR and where do you find one? Where do you find prospective line-of-business partners to sell your software solution?...
90% POINT: Make certain your VAR deserves your respect[LiveLink]
    Summary: Make certain your VAR deserves your respect. We have all seen the explosive entry of VARs and resellers into the imaging industry. What concerns me about the new VAR/reseller movement is the lack of professionalism and training in some organizations. Last night I had dinner with a long-time IBMer. I didn't have that extensive an introduction.
90% The Buzz[LiveLink]
    Summary: Switching (to) the channel. The price may be low for vendors, but it can be high for the users who eventually end up with the systems. They increase the knowledge of VARs, many of whom are new to imaging. However, that doesn't change the fact that many a VAR who is woefully unqualified to sell imaging products and systems has nevertheless taken on that task. Education also tends to suffer when...
88% Vendors--They're not just for breakfast anymor...[LiveLink]
    Summary: I was a vendor and I took care of my clients and had pride in my work. Vendors are people too. And guess what, they are good people. Ever play word association? They are good people, and in most cases, very knowledgeable, respectable people.
87% IW Special Report From The Channel[LiveLink]
    Summary: The users just don't know what they need." "I don't know of any vendor that does that well," he comments. Just as vendors are obliged to educate their resellers, so too are those resellers responsible for educating their users, the experts declare. * "Distributors are not set up to support software, and they end up in the middle between you and the vendor," says Johnson. Johnson believes good...
87% Project planning Part two (contingencies and ...[LiveLink]
    Summary: Be prepared for objections and statements such as "It can't possibly take that long!" But the data must be presented in a manner that will be meaningful to your client. How do your estimates compare with similar, completed projects? Don't be surprised if your client objects to your estimates even after you have presented your case effectively. If you want to reduce the total estimate, you must...
87% Is the imaging market FINALLY exploding For i...[LiveLink]
    Summary: Is the imaging market FINALLY exploding? That imaging technology will finally become a mainstream application?) Working in that emerging industry, we were compelled to go out and create a market for copiers. The WP and PC industries presented a simpler, faster technology and created a new industry. It is not about delivering technology, but delivering productive business solutions.
87% ImagingExpo'96: A world-class conference schedu[LiveLink]
    Summary: Monday, September 30. Monday, September 30. Monday, September 30. Monday, September 30. Monday, September 30.
85% Forms processing A market takes shape As the...[LiveLink]
    Summary: In fact, the paper forms industry now refers to itself as the forms and systems industry. The forms automation marketplace. Pricing: the new differentiator. There is also an annual maintenance fee of 15% of system cost. Prices vary.
85% Imaging bails out Orange County[LiveLink]
    Summary: Law firms, however, are another matter. That meant the firm could accomplish the same amount of work in less time. A law firm, after all, makes money by charging its clients for the hours it works on their cases. Improved productivity meant a job could be accomplished in less time. That, in turn, meant that the law firm would be billing its clients for fewer hours and producing less income.
84% The Sales Link: Why Have A Method?[LiveLink]
    Summary: Both can achieve results, but for either to work, a methodology must be followed. The spine embodies the three most important considerations with respect to each segment of the methodology.) The readiness review After this analysis, we conduct a readiness review, where we examine and document the current computing environment and the current application areas. Either way, the exercise is...
84% Beyond backfile conversion[LiveLink]
    Summary: Beyond backfile conversion. conversion service bureaus can do the work for you. Internet-enabled document repositories are also increasingly popular offerings of service bureaus. The majority of conversion bureaus IW talked with provide services at a national level and 89% of respondents to an IW questionnaire said they provide on-site conversion. Are both on- and off-site services available?
84% Selecting an enterprise solution provider[LiveLink]
    Summary: Selecting an enterprise solution provider. You get what you choose. So to avoid getting drilled, here are a few thoughts about choosing your enterprise solution provider. First, what is a solution provider? The primary qualification step is intended to be a first cut at separating who can and who cannot deliver an enterprise solution.
83% It's too hard. It's not hard enough. Stuck i...[LiveLink]
    Summary: The Buzz. In the last issue, we posed the question, what's wrong with the CDIA (Certified Document Image Architect) program? According to Lynne Leahy, the exam is too vigorous. She believes there should be several levels of CDIA certification leading up to the full credential. Both Wasner and Leahy think the program will gain momentum in the near future.


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